PR and Media
PR and Media
Info
Info
Developed launch visuals and media-ready assets for Spigen’s major product campaigns, supporting PR coverage across tech publications and social media. From hero imagery to AI-assisted EDC visuals, the work was designed to strengthen product storytelling, support publisher and influencer outreach, and drive launch engagement.
Developed launch visuals and media-ready assets for Spigen’s major product campaigns, supporting PR coverage across tech publications and social media. From hero imagery to AI-assisted EDC visuals, the work was designed to strengthen product storytelling, support publisher and influencer outreach, and drive launch engagement.
Year
Year
Sep 2025 – Sep 2026
Sep 2025 – Sep 2026
Role
Role
Art Director
Visual Designer
Art Director
Visual Designer
Scope
Scope
PR & Media
Visual Direction
PR & Media
Visual Direction
Deliverables
Deliverables
Hero Images
PR Assets
Media Visuals
Hero Images
PR Assets
Media Visuals
RESULTS
7.3M+
SPONSORED VIEWS
569
ORGANIC COVERAGES
$469K
TRACKED SALES
Through integrated visual campaigns and close collaboration with PR, the work generated 7.3M+ sponsored views and 569 organic media and influencer coverages, while contributing to nearly $469K in tracked sales.
RESULTS
7.3M+
SPONSORED VIEWS
569
ORGANIC COVERAGES
$469K
TRACKED SALES
Through integrated visual campaigns and close collaboration with PR, the work generated 7.3M+ sponsored views and 569 organic media and influencer coverages, while contributing to nearly $469K in tracked sales.
RESULTS
+69.81%
BRAND SEARCHES
+33.47%
BRAND CUSTOMERS
+18.01%
CONVERSION RATE
Following the brand revamp, Caseology saw significant growth across brand discovery, customer acquisition, and conversion.
